Purpose
What this guide helps you check.
A strong page needs one clear main heading, useful section headings, and copy that supports the topic instead of drifting.
Review checklist
Work through each signal.
- 01
Use one primary H1 per page.
- 02
Make headings describe the section below them.
- 03
Remove empty, repeated, or decorative headings.
- 04
Check that service and location language appears naturally.
Verification workflow
Close the loop with evidence.
-
01
Run the measurement
Test the public page and save the report before making changes.
-
02
Review the evidence
Confirm the finding against the visible page, HTML, crawl, or browser result.
-
03
Apply the repair
Update the page without adding claims, schema, or keywords that the page cannot support.
-
04
Measure again
Retest the same URL and compare both score coverage and the underlying finding.